Basic Web Analytics metrics for anyone

What are your basic questions when you open your Web Analytics tool at work?

1. How many visitors came to our Website?

2. How long did they stay?

3. How many pages did they visit?

Simple questions that anyone can answer. How you interpretate the data is another story.

I am following Avinash Kaushik on his blog to keep up with his great articles and work. I read his book “Web Analytics an hour a day” and he came out recently with a new book. Web Analytics 2.0.

Claude Oggier

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