Gary Vaynerchuk Interview With Larry King | 2016

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The Rise Of Google +

The Rise of Google PlusA lot of talking takes place on the web these day whether Google + is going to become the second social network giant next to Facebook or not.

In my opinion Google+ has a very good chance to make it this time after being rather unsuccessful with Google Wave and Google Buzz.

You Gov announced the results of a Bloomberg / You Gov survey and here are some stunning statistics:

Google+

Already 13% of adult Internet users in the US have signed up for a Google+ account with another 9% planning to sign up in the next 12 months.  Those signing up are also highly engaged:

  • 45% of users report reading content once a day or more (only Facebook’s 62% is higher among social networks)
  • 46% of Google+ users report creating content (e.g., creating updates; posting links) at least once a week.  This is on par with Twitter (42%) – which focuses on easy content creation

Jeff Bullas has been blogging about this subject recently. Read his blog posts.

18 August 2011 – Will Google+ be the Second Biggest Social Network in 12 Months?

4 August 2011 – Google+ Hits 25 Million Users in Less than One Month

19 Jully 2011 – 7 Reasons Why Google+ Drives Hyperactive Engagement

11 Jully 2001 – Why Google’s New Second Generation Social Network Google+ Will Threaten Facebook

I would like to hear your comments on this. Is Google+ going to become a second Facebook?

Video to watch



More reading about this subject on blogs like:

You Gov – Google+ on target to be 2nd largest social networking site

All Facebook – Facebook: No One’s Playing On Google Plus Yet

Simply Zesty – Facebook Testing First Response To Start Combatting Google Circles

Search Engine Watch – Launch of Google+ Games Heats Up Social Gaming Battle With Facebook

Claude Oggier

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Posterous – The new way of posting on the Web?

I have been playing around with a service called Posterous. Posterous allows you to post everything by sending a simple email to post AT posterous DOT com.

Check it out. I start to like it! See my latest stunning photos from my ascent to the Rosa Blanche on posterous

Visit the posterous website: http://posterous.com/

Get the latest news on their blog: http://blog.posterous.com/

Related article:

Playing around with Posterous; post on “social media wars” by Robert Scoble

Claude Oggier

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The Debate SEO vs. Social Media

Until now many companies split their search engine marketing (SEM) budget into 90 percent pay-per-click (PPC) and 10 percent SEO.

While reading from all kind of web sources I think we all agree on the fact that PPC isn’t going away anytime soon. Or is social media changing that? Are we going to trust our social networks over PPC and organic search results?

Key is to balance out PPC, SEO and social media efforts. The diversity will make sense of an effective SEM strategy.

The objective still remains to improve natural (also known as organic) listing in search results of your company’s website.

SEO strategies will yield long-term results but also require investments and take longer to show results.

Where does social media stand in your business today?

Twitter grew tremendously, active Facebook users increase as we speak and YouTube continues to play a dominant role in the video scene. Social media involvement expands your brand awareness and tweets being displayed into the Google organic results show where we are heading to.

Erik Qualman, Author of Socialnomics, predicts a blending of search and social. Read his post Social Media vs. SEO

Read other posts regarding this topic:
The Battle Between SEO and Social Search: A debate
Social Media and SEO: 5 Essential Steps to Succes

I look forward to follow this hot topic as it keeps evolving every day;)

Claude Oggier

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